Over 50% of the web is in English, but only 20% of the world’s population speaks English. This means that non-English speakers are underserved in information and choices.

It’s also a massive opportunity for businesses to reach customers. In the US, about 15% of the population speaks Spanish. But the amount of companies that market to this segment is small.

Manzanita Marketing fills the gap between global SEO and translation. We can help determine:

• which languages to target
• what terms to use in your content
• how to get that content into the target languages (AI, human translation, or transcreation)
• how to publish content for maximum effect
• where and how to promote the content